ABR

Time Warner Cable Business Class

New Product Launch

Business Need:
  • Nationwide deployment of commercial phone
  • Cable sales team inexperienced selling commercial phone services
  • Increased competition and need to protect and grow customer base
  • Lean training staff
ABR Solution:
  • Design and develop instructor-led training content (product, sales, and sales process)
  • Deliver training sessions for all Divisions launching commercial phone
  • Manage training administration
Client Response:
  • Approximately 15 markets trained
  • Approximately 600 people trained
  • Surpassed goals for commercial phone contract
Time Warner Cable Business Class