Kendra Ramirez

Using Social Media to Nurture Sales

I am amazed at how many sales leaders are still requesting their sales teams to pound out X number of cold calls per day. How’s that working for you? There is so much data at our fingertips and other much more effective methods. Let’s work smarter, not harder. Below I’ve listed nine quick tips on how to use effective sales techniques to warm relationships and stay top of mind with your current and potential customers.
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Thanks for the SPAM!

No, I’m not talking about the can of mystery meat. I’m talking about how sales people can really mess up an opportunity and not even realize it. I see bad sales pitches on a daily basis.
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Social Media Mythbusters

Can you believe that it’s 2011 and we still have to debunk social media myths? Many of us have fallen in love with social media, both personally and professionally, but some people are still reluctant to fully embrace this relatively new form of communication. This post addresses some of the common myths still floating around about social media.
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How to Find Top-Notch Employees

It’s no secret that strong recruiting is essential when it comes to identifying and attracting high-quality job candidates. But in today’s world, what is the best way to recruit and what kinds of resources are available that will give you top results?
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Monitor Your Reputation (and Your Customers!)

Would you ever let your phone ring in your customer call center and not pick it up? This is what happens on a daily basis inside social media tools. I see where people are praising companies or complaining about a recent experience and no one is responding back to those comments.
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Pre-Call Planning Using Social Media

Good pre-call planning will increase your close rate and shorten your sales cycle when you use the right tools to research contact, company, and industry information. The objectives of pre-call planning are to find information to more easily build rapport, uncover a pain or initiative of the prospect, identify the prospect’s competition, and understand the issues that the prospect is facing.
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Basics to Get Your Social Media Strategy Started

So you have started a Facebook business page, Twitter account, and LinkedIn profile but don’t understand why your phone isn’t [...]
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